Playboy fragrance license moves (announced 22 May 2018)
Designer Parfums took over the Playboy fragrance licence from Coty, which had held it since 2008.
Source: cosmeticsbusiness.com · checked against the source on 13 Oct 2026
What this means for the fragrances
A license change is about the brand, not one fragrance. A new license holder may keep the bestsellers and drop the rest, or the brand may make its own fragrances. We only call a fragrance discontinued with a source about that fragrance itself.
Questions
- Who makes Playboy fragrances?
- Designer Parfums, taking over from Coty (announced 22 May 2018).
- Are Playboy fragrances being discontinued?
- Not because of a license change alone: a new license holder may keep some fragrances and drop others. We do not track any Playboy fragrances yet. We only call a fragrance discontinued with a source about that fragrance itself.