Who makes Balenciaga fragrances?

L'Oréal, since 31 Mar 2026; before that Kering.

Are Balenciaga fragrances being discontinued?

Not because of a license change alone: a new license holder may keep some fragrances and drop others. We do not track any Balenciaga fragrances yet. We only call a fragrance discontinued with a source about that fragrance itself.

Balenciaga fragrance license moves (31 Mar 2026)

At closing of the Kering Beauté deal, L'Oréal signed a 50-year exclusive Balenciaga fragrance and beauty licence.

Brand: Balenciaga
Date: 31 Mar 2026
From: Kering
To: L'Oréal

Source: loreal-finance.com · checked against the source on 13 Oct 2026

What this means for the fragrances

A license change is about the brand, not one fragrance. A new license holder may keep the bestsellers and drop the rest, or the brand may make its own fragrances. We only call a fragrance discontinued with a source about that fragrance itself.

Questions

Who makes Balenciaga fragrances?: L'Oréal, since 31 Mar 2026; before that Kering.
Are Balenciaga fragrances being discontinued?: Not because of a license change alone: a new license holder may keep some fragrances and drop others. We do not track any Balenciaga fragrances yet. We only call a fragrance discontinued with a source about that fragrance itself.